Melissa Campbell is a culture cultivator and localist. She is the owner of Ultra Hoops, a fun fitness brand based around the hula hoop. She owns a studio in the Elmwood Village, Buffalo NY. She offers fitness classes, corporate wellness, demonstrations and special events like birthday parties and bachelorettes. She graduated from the University at Buffalo with a dual bachelors degree in Fine Art and Psychology. She has been creating and selling her work since she was a child and has a very diverse palette of talents. Her long term goal is to create a foundation for creative expression, art education and community inclusion in a health and wellness setting.